Weatherhead’s Chris Laszlo explained “sustainability fatigue”

Sustainability fatigue, disruptive innovation and the flourishing enterprise Chris Laszlo, associate professor of organizational behavior, explained companies’ sustainability journeys and the phenomenon of “sustainability fatigue.” “When a major company launches a sustainability journey, it normally starts with high expectations,” Laszlo said. “After these efforts yield early positive results, however, ‘sustainability fatigue’ sets in.”